
Digital Technology at BA
Additional information
I'm excited to be invited to BA’s Digital Graduate Scheme assessment centre! As an avid traveller, I’m keen to learn more about the technology and operations that support the airline. I’d love to hear about your experience on the scheme and any tips you have for the AC!
Monisha T. asked a question to Corporate and Support Functions
Category: General
Date asked: Thursday, February 27, 2025
Last reviewed: Tuesday, March 4, 2025
Simon W.
Talent Manager - BA Digital
Congratulations on being invited to the Digital Graduate Scheme assessment centre! It’s a fantastic achievement and a great opportunity to showcase your passion for technology and aviation. We rely on cutting-edge technology and operations to ensure seamless travel experiences for millions of customers. Some key areas you might find interesting:
Technology at BA
- Data & AI – We leverage machine learning and predictive analytics to optimise everything from flight schedules to baggage handling.
- Cyber Security – Protecting customer data and ensuring safe digital operations are a top priority.
- Digital & Mobile Experience – Our website and app play a huge role in customer journeys, from booking flights to real-time updates.
- Automation & AI in Operations – From self-service check-in to automated aircraft turnaround processes, innovation helps improve efficiency.
Operations at BA
- Flight Operations – Tech supports pilots with real-time weather, flight planning, and fuel efficiency strategies.
- Ground Operations – Our airports use digital solutions for baggage tracking, boarding automation, and real-time customer assistance.
- Engineering & Maintenance – Digital tools help monitor aircraft health, predict maintenance needs, and reduce downtime.
Assessment Centre Tips
- Show curiosity – Ask insightful questions about how digital innovation supports operations.
- Think problem-solving – Be ready for scenario-based challenges that test your analytical and collaboration skills.
- Engage & contribute – Teamwork is key at BA, so participate actively and support others.
Best of luck and enjoy the experience!
Tuesday, March 4, 2025